Beauty storytelling crafted with strategy and soul

“It has been a distinct pleasure working with Libby across a diverse range of copywriting projects—from concepting and product naming to e-commerce and social. She approaches projects with verve and gusto, always at the ready with intuitive questions, thoughtful plays on language, and meticulous attention to detail. She's a joy to collaborate with—friendly and astute, gloriously positive—and is as reliable as they come. Libby is a true gem: a sharp communicator, consummate professional, and powerful asset to any team!”

“If you're looking for a copywriter who not only writes creative and pristine copy, but also truly understands your brand and brings genius storytelling ideas to the table, Libby is your girl. She always delivers amazing copy on or before deadlines with a bevy of fantastic options. It's impossible not to enjoy working with Libby; she's super collaborative, smart, a joy to be around, is always down to go above and beyond, and roll her sleeves up and get it done.”

“Libby is an absolute powerhouse of a creative. I've always been deeply impressed by her breadth of skills, from high-level creative strategy to writing and photography, and the level of expertise with which she carries all of them. I am confident Libby would be a treasured asset to any team.”

“Libby is an exceptional creative partner and wordsmith. She excels at translating complex strategic direction and feedback into copy that is clear, emotional, and connected to commercial outcomes. Beyond her skill as a writer, Libby is a great collaborator. She brings a thoughtful, solution-oriented, and ego-free attitude to the revision process. She receives feedback with professionalism and consistently returns work that is sharper, stronger, and aligned to the objectives. Any brand would be fortunate to have her as both a creative partner and strategic thinker.”

“Libby is an integral part of our CASE team. She is a great partner for bringing brands to life, from brand stories to concepting and writing campaigns. On top of that, she brings a great attitude and is always ready to collaborate.”